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CRM Reporting ToolsSophisticated and intelligent integrated reporting tools
Colleting information about your customers, your suppliers and your activites and campaigns is smart business practice. But only if you use that information to your benefit.
évo|enterprise is literally a world-first – a system which puts your eMarketing, website management, communications, comprehensive Document Management System, eBusiness management and more – all alongside your CRM, and inside your Outlook.
This combination creates some very powerful reporting tools.
Your evo│eMarketing Module can create reports based on any information you have entered into your CRM, such as:
- Who opened your latest email marketing campaign.
- All clients who live in a particular area.
- Anyone who purchased a particular product from your store.
- Any supplier who stocks a particular brand.
- Which supplier you sell the most products for.
And much more!
Reporting tools can also graphically present the success of a single communication or an entire campagin based on links-back, sales and leads. And if your recipient doesn’t ‘buy’ then and there, but returns to purchase/book at any time in the following 30 days, our software can also report this to you.
An example of a report
The orange block represents the emails you sent out. The blue block shows how many email recipients followed a link from the newsletter back to the site. The green block shows the number of conversions from the email. This could be bookings, visits to the website, purchases from the shopping cart or any other activity on the site from this particular newsletter recipient, after they have received the email.
Below the graph is the revenue reporting section. This shows how many sales and/or bookings were generated as a result of the newsletter.
And much more.
3 reasons why you will love our Newsletter reporting tools:
- Find out exactly how well your newsletter did.
- Alternate your eMarketing strategy according to what the results show.
- You can even create distribution lists according to results of your report, i.e. big spenders or according to demographics or geography cross referenced with product popularity, etc. The possibilities are many.
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RéserveGroup is Australasia's leading marketing technology company.
With the Internet playing an ever increasing role in reaching customers and sharing information, marketers have asked for smart internet enabled marketing technologies. Our products and services deliver this huge leap forward for businesses and organisations who want to take their marketing to the next level.
Our truly integrated Marketing Automation Platform includes Client Relationship Management (CRM) Software, Content Management Systems (CMS Websites), eCommerce, eMarketing, Document Management Systems (DMS), Event Management Software, Travel Software, and many more marketing focussed modules.
Our services include project marketing strategy, creative services, software project management and development, website design, copywriting, and other marketing plan implementation services.
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